Beautiful, breathable, bio-based paint

We decided to manufacture our own paint as it was incredibly important to us to make the best quality we could, with the least impact possible.

We make exceptionally breathable emulsion that works on both lime and gypsum plaster. It enables buildings to breathe and our chosen ingredients use minimal energy. Our Wood & Metal paint is breathable and versatile across interior and exterior substrates.

We have significantly reduced the use of fossil fuels - both in the materiality of our paint and within the processes of sourcing, shipping and manufacturing it.

Our True Matt Emulsion and Steadfast Matt Emulsion have a bio based binder instead of an acrylic or vinyl binder. We use UK sourced, minimally processed natural materials, lean production methods, transparency and human hands.

Our paint does not need special preparatory materials or fixatives, or use harmful or unnecessary chemicals, fungicides or biocides. It is simple to paint with, smells clean and is virtually VOC free.

A simple, beautiful, versatile and healthy solution.

“A streamlined product range, sourcing locally, along with a clean, easy to use and exceptional quality paint are the logical and necessary changes we are always working towards.”

Cassandra Ellis

True Matt Emulsion

  • Our signature bio-based, beautiful and breathable water-based paint. Made from natural and unmodified materials with a renewable bio/natural-based binder, it dries to an incredibly flat finish. True Matt Emulsion is perfect for interior use on new gypsum or lime plastered walls, as well as previously painted walls and ceilings.

    • Two coats are usually required for perfect coverage and no primer is needed.

    • Sheen: 3%

    • Suitable for lime and gypsum plaster as well as previously painted walls and ceilings.

    • Highly breathable (or microporous) with an SD value of 0.004.

    • Natural and unmodified materials, over 95% sourced from the UK.

    • A bio-resin natural binder made from raw materials including sugar, bio ethanol, vegetable oil produced from waste crops, castor oil and/or linseed oil.

    • Virtually VOC free (0.07g/l) and completely free from heavy metals, glycols and micro-plastics.

    • All pigments are VOC free (<1 g/l) and APE free.

    • Clean smelling

    • It is safe to use in children’s rooms, carrying the Safety of Toys Standard (EN71-3:2019).

    • Emissions A+

    • Washable and wipeable

    • Touch dry time: 30 minutes

    • Re-coat time: 4 – 6 hours

    • Pure Minerals—Britain, no processing required

    • Filtered Water—Britain

    • Bio-resin—Bio-based raw materials including sugar, bio ethanol, vegetable oil produced from waste crops, castor oil and/or linseed oil – Germany

    • Pigments—including Titanium Dioxide – Britain

    • Thickener—0.1% – natural cellulose from wood pulp or cotton linter – Germany

    • Preservative—0.013% – Isothiazolinone – an organic preserving compound – Britain

    • PH modifier—0.001% – a natural ingredient to counteract variations found in other raw materials and to maintain the stability of the paint – Britain

Steadfast Matt Emulsion

  • Steadfast Matt Emulsion is our robust, scrubbable and breathable alternative to our True Matt Emulsion. It’s perfect for well ventilated kitchen and bathroom walls, and is particularly useful in commercial spaces and high traffic areas. It is certified child safe for children’s rooms.

    • Two coats are usually required for perfect coverage and no primer is needed.

    • Sheen: 5%

    • Suitable for gypsum plaster as well as previously painted walls and ceilings.

    • Highly breathable (or microporous) with an SD value of 0.0615m.

    • Natural and unmodified materials, over 95% sourced from the UK.

    • A bio-resin natural binder made from raw materials including sugar, bio ethanol, vegetable oil produced from waste crops, castor oil and/or linseed oil.

    • Virtually VOC free (0.09g/l) and completely free from heavy metals, glycols and micro-plastics.

    • All pigments are VOC free (<1 g/l) and APE free

    • Clean smelling

    • It is safe to use in children’s rooms, carrying the Safety of Toys Standard (EN71-3:2019).

    • Emissions A+

    • Scrub resistant

    • Touch dry time: 30 minutes

    • Re-coat time: 4 – 6 hours

    • Pure Minerals—Britain, no processing required

    • Filtered Water—Britain

    • Bio-resin—Bio-based raw materials including sugar, bio ethanol, vegetable oil produced from waste crops, castor oil and/or linseed oil – Germany

    • Pigments—including Titanium Dioxide – Britain

    • Thickener—0.1% – natural cellulose from wood pulp or cotton linter – Germany

    • Preservative—0.013% – Isothiazolinone – an organic preserving compound – Britain

    • PH modifier—0.001% – a natural ingredient to counteract variations found in other raw materials and to maintain the stability of the paint – Britain

True Matt, True Eggshell, Soft Gloss for Wood, Metal & Floors

  • A durable water-based natural paint for interior and exterior use. Available in three finishes, all perfect for skirting boards, interior doors, wooden furniture, metal radiators and other interior or exterior wood or metal surface.

    • Colour matched primer is available, or other good quality water based primer/undercoats can be used.

    • We recommend True Eggshell or Soft Gloss for use on high maintenance areas such as kitchen cabinets, exterior doors, stairs and floors.

    • Sheen: True Matt 5-8%, True Eggshell 20-25%, Soft Gloss 60-70%

    • Suitable for all solid interior wood, exterior wood and any interior or exterior metal surface.

    • Breathable with an SD value of 0.1.

    • Low VOC (6g/l) and completely free from heavy metals, glycols and micro-plastics.

    • All pigments are VOC free (<1 g/l) and APE free.

    • Emissions A+

    • Fully washable and wipeable (very durable).

    • Touch dry time: 1 - 2 hours

    • Re-coat time: 8 - 10 hours

    • Fully cured in 5 - 7 days

    • Pure Minerals—Britain, no processing required

    • Filtered Water—Britain

    • Water–based emulsion resin from a carbon neutral supplier who is iso–14001 Responsible Care Approved and has earned the Energy Star Award for sustained excellence five years in a row

    • Pigments—including Titanium Dioxide – Britain

    • Wax—Britain

    • PH modifier—0.001% – a natural ingredient to counteract variations found in other raw materials and to maintain the stability of the paint – Britain

    • Cellulose Based Thickener—0.5% - Britain

    • In-can Protector—0.2% - Britain

    • Flash rust inhibitor—0.01% - Britain